How To Get More Online Reviews
There are a lot of factors that go into consideration when customers are deciding whether or not you are the right choice for them. Your online customer reviews play a huge role in their final decision. Research done over the years shows that customers trust online reviews as much as they trust personal recommendations. Many customers depend on your past clients’ reviews since a lot of shopping is done online, and because of this, they are unable to assess the quality of a product or service on their own. You, therefore, need to invest in creating a good image for your business online, by building on your positive reviews. In this article, we will be looking at how to go about getting online customer reviews.
The first thing you need to do is create spaces in different sites for your customers to leave you reviews. You need to ensure that your name comes up as customers are researching where to get products. There are many third-party review sites where you can make your presence known. Ensure that you look into them so you can identify the ones that will do most for your business.
It is important to note that there are customers who will come to your site directly, and you need to be ready for them by ensuring that you optimize your content. Ensure that your site is easy to navigate so they can easily read through and write reviews. Doing this is easy because all you have to do is have a website that is accessible by phone and in it ensure that there are website badges to direct customers to review sites so they can read reviews or write their own.
Thirdly, you need to ensure that you are careful to ask for a review at the right time. You know the time to ask for a review is right if a customer orders another product from you, refers somebody else to your business, or tags you on social media with a positive comment. This not only increases the chances of getting a review but also of ensuring that the review is positive.
You can also give your customers incentives to leave reviews. Incentives could include discounts on products, gift cards, or codes to enter them in various contests.
Responding to your current reviews will also help you get more online reviews. Ensure that you make even those who leave negative reviews feel appreciated. Take the negative reviews you get in stride, accepting what may have gone wrong, to show customers that you are ready to accept your mistakes. Avoid acting defensive, rather ask the client what may have gone wrong so you can look for ways to better your services for other clients.